Hungary: Digital Signage and Augmented Reality for National Geographic Channel Campaign

Appshaker_National_Geographic_Channel_de

British agency Appshaker recently designed a campaign for National Geographic Channel in Hungary based entirely on digital media.

The campaign used a giant digital screen with an augmented reality system that gave the public the sensation of being immersed in the world of dolphins, dinosaurs and wild animals that characterise the channel.

The campaign is reminiscent of similar operations previously run by Lynx in the UK or Heineken in Taïwan.

Augmented Reality Campaign Digital Media Hungary LED Mall

One Response to “Hungary: Digital Signage and Augmented Reality for National Geographic Channel Campaign”

  1. [...] worked really nicely, creating plenty of intrigue for passers-by: [Watch]. Share this:TwitterFacebookLike this:LikeBe the first to like this [...]

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